GOJO INTRODUCES NEW PURELL ADVANCED HAND SANITIZER

3/1/2012

New Formula Offers a Superior Solution to Germ-Kill As the Winter Germ Season Picks Up Steam

In preparation for the peak of the winter germ season, GOJO Industries, Inc., the inventor of PURELL® Hand Sanitizer, is stocking store shelves with new PURELL Advanced Hand Sanitizer, a scientific breakthrough in germ-fighting protection. The new formulation offers superior germ-killing protection that outperforms other hand sanitizers – just one squirt of PURELL Advanced kills as many germs as two squirts of any other national brand.2

According to The Centers for Disease Control and Prevention, proper hand hygiene is the single best way to prevent infection and illness. When soap and water are not available, the use of alcohol-based hand sanitizers is recommended to reduce the spread of germs that may cause illness. The CDC also recommends sneezing and coughing into the crux of your elbow, or using a tissue, and keeping your hands away from your eyes, nose and mouth to help prevent the spread of germs.

PURELL Advanced kills 99.99 percent of the most common germs that may cause illness, and is the brand used most by hospitals. Enhanced with four nourishing skin-conditioning agents, PURELL Advanced is a skin-friendly formulation that’s mild on hands but highly effective on germs.

“PURELL Advanced Hand Sanitizer has been available in hospitals and doctors offices, and now GOJO is excited to make it much more widely available,” said Kathleen Hooker, Marketing Director for the PURELL Consumer Business. “We're pleased to offer PURELL Advanced for people who are seeking a more effective way to help stop the spread of illness-causing germs."

PURELL Advanced is available at major mass, food and drug locations in a convenient 8 fl oz and portable 1 and 2 fl oz pumps and flip tops. For more information about where germs lurk, the importance of proper hand hygiene and how hand sanitizers work, visit www.purell.com, or find PURELL on Facebook and Twitter.

2. Based on comparative study of average outputs from pump bottles, and tested in accordance with FDA Healthcare Personnel Handwash Guidelines. National brands based on 52-week IRI scan data.